The challenge
Dr. Bone, despite her extensive experience, faced the frustration of limited patient interaction time, hindering her ability to fully address the complexities of perimenopause and menopause. She sought to expand her reach and provide in-depth support beyond the constraints of 15-minute consultations.
She is also continuing to manage a full-time medical practice and balance family life, necessitating a solution that expands her reach and offers financial potential without detracting from her primary professional and personal commitments.
Our approach
LeaderPass partnered with Dr. Bone to create the LifeCyclist brand, assisting in developing the logo, color scheme, and program structure. We facilitated the launch of her monthly live sessions on the LeaderPass channel, offering free previews to potential clients. This feature allowed viewers to see the full range of digital course content while restricting full access to subscribers only.
She can leverage the Front Row feature that brings in and does live Q&A with select members.
Our approach not only amplified Dr. Bone's educational outreach but also provided a scalable model for monetizing her expertise through an affordable subscription service.
The result
LifeCyclist has transformed Dr. Bone's ability to impact lives globally, effectively scaling her reach and expertise. Alongside the program, LeaderPass also assisted in launching her website, managing marketing assets for social media, and creating a beautifully crafted magazine/guide as a lead generator, attracting users and members.
This comprehensive approach has enabled her to monetize her knowledge while continuing her medical practice and family life, offering accessible and comprehensive guidance to women worldwide.
LeaderPass has been instrumental in transforming my vision for LifeCyclist into reality. From developing the initial concept to launching a comprehensive platform, including a website and marketing tools, their expertise and support have been invaluable in extending my reach and impact beyond the clinic.
Dr. Robin Bone, , Invisible Ink, founder, Distill: Own What You Know