Case study
MVMT Conference
Levi Lusko's MVMT Conference, an outdoor event for youth, expanded its reach by partnering with LeaderPass to offer live and on-demand access to a wider audience.
Case study
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Type | Outdoor simulcast2,400 individual franchises |
Name | MVMNT |
Category | Youth Conference4 day conference |
Keywords |
Top ministry leaders High school attendees Outdoor event |
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The challenge
Levi Lusko's MVMT Conference, traditionally an in-person youth event in Montana, sought to expand its reach nationally. The challenge was to transition from a local outdoor event to a hybrid format, offering live and 30-day on-demand access to a wider audience.
This expansion required a seamless integration of live broadcasting with robust on-demand capabilities, ensuring a high-quality experience for both live and virtual participants.
Our approach
Collaborating closely with the MVMT production team, LeaderPass facilitated the live broadcast of the two-day event while also developing a comprehensive sales page. This page included a promotional video, payment processing, and access management for pre-event, live, and post-event content.
Our approach focused on maintaining the event's dynamic and engaging atmosphere, ensuring that the virtual experience mirrored the energy and impact of the in-person event. The platform was tailored to support the unique needs of a youth-oriented conference, emphasizing interactivity and accessibility.
The result
The MVMT Conference successfully broadened its audience, delivering a dynamic and engaging hybrid event. This expansion marked a significant milestone for the conference, demonstrating the potential of hybrid events in reaching wider audiences.
LeaderPass's role in this transformation underscored our versatility in adapting to diverse event formats, solidifying our position as a key partner in the evolution of modern event hosting.
Great experience and results. We're already promoting the livestream for next year.
John Mark Creamer, , MVMNT Executive Team/COO
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